Client Testimonials Tanjong Path

What Our Clients Have Found Useful

These accounts come from organisations that have completed engagements with Tanjong Path. We share them here so you can form a considered view of our approach.

4.8 / 5

Average Engagement Rating

96%

Would Recommend to a Colleague

3 Services

Across IP, Retention & Governance

IP Strategy Engagements

"

We had accumulated a body of proprietary processes over ten years without ever formally documenting or protecting them. The IP audit was revealing — not in a worrying way, but in a clarifying one. We came out of the engagement with a clear picture of what we actually owned and what steps were worth taking to formalise that.

LT

Lim Tze Wei

CEO, Software Development Firm · Singapore

"

What I appreciated was the honesty. Tanjong Path did not try to find problems where there were none. The report was direct and ranked the issues by practical relevance. We addressed the top three priorities within the next quarter and have since pursued one licensing opportunity that the review identified.

PH

Priya Hariharan

COO, Digital Media Agency · Singapore

"

We were at a point where competitors were beginning to replicate aspects of our product offering. The review helped us understand where our protections were sound and where they had gaps. The action plan was concrete and ranked by priority — not a generic checklist, but specific to our situation.

GN

Gerald Ng

Managing Director, Fintech Startup · Singapore

Retention Strategy Engagements

"

We suspected that our churn was concentrated in a particular customer segment, but we lacked the analytical rigour to confirm it. The segmentation model Tanjong Path developed was exactly what we needed. It confirmed our hypothesis and pointed to factors we had not considered. The intervention plan that followed was targeted enough to act on.

KS

Karen Soh

Head of Customer Success, SaaS Company · Singapore

"

The qualitative research component was handled carefully. The interviews with our customers were conducted professionally and the findings were presented in a way that was digestible for our team. Combining that with the data analysis gave us a picture we simply could not have assembled on our own. The engagement was a good use of our time and budget.

RB

Rajiv Bhatt

General Manager, Professional Services Firm · Singapore

"

Our retention rate had been declining for two years and we had tried several internal initiatives without much effect. This engagement reframed the problem for us — we had been addressing symptoms rather than causes. Six months after implementing the recommendations, our monthly churn has come down meaningfully. I consider that a fair result for a five-week engagement.

FC

Florence Chua

Director of Operations, Subscription Platform · Singapore

Governance Structure Engagements

"

We had been operating across four entities in three jurisdictions for several years, and the governance arrangements had grown organically rather than by design. There were overlaps, ambiguities, and some inter-company agreements that were either out of date or not aligned with how the group actually operated. The engagement mapped all of this clearly and produced a framework that the board could review and adopt without significant further work.

What I valued was the consultants' willingness to ask direct questions and to document findings without softening them. The responsibility matrices were particularly useful — each entity's accountability is now clearly defined and the board has better visibility across the group.

TK

Tan Keng Hwee

Group Chairman, Regional Holding Company · Singapore

"

We needed a governance review before a significant fundraising round, and our timeline was tight. Tanjong Path was organised and kept the engagement on track. The governance structure map and inter-company recommendations gave our prospective investors a document they could engage with directly. The process was thorough and the deliverables were well-structured.

AM

Aisha Malik

CFO, Group Investment Vehicle · Singapore

"

A structured governance review was long overdue for our group. Tanjong Path's consultants were well-prepared for every working session and the unified reporting framework has since become the backbone of how the board receives information. The engagement took slightly longer than the initial estimate, but the additional time resulted in a more complete output.

DW

David Wong

Executive Director, Family Office · Singapore

A Note on These Accounts

Each account on this page comes from a client who completed an engagement with Tanjong Path. Feedback is collected at the close of each project through a brief structured debrief and a written response invitation.

We have not edited the content of these responses beyond minor formatting adjustments for presentation. Client names and roles are displayed with permission.

Post-Engagement Debrief

A structured session at project close to review deliverables and discuss findings — separate from the written feedback process.

Written Feedback Invitation

Clients are invited to submit a written response describing their experience. Participation is voluntary.

Published With Permission

Names and roles are displayed only where explicit permission has been given. Clients may also submit feedback anonymously.

Considering an Engagement?

We are happy to have a preliminary conversation about your situation before any decision is made. There is no obligation to proceed, and no pressure from our side.